Join us for the 4th Annual Partner Networking Workshop and Cruise for a day of informative keynotes, presentations, and networking with peers and industry leaders who are shaking up the affiliate partner marketing game. We’ve carefully crafted an incredible lineup of presenters who are prepared to arm you with new strategies, insights, and know-how to take your partner marketing channel to the next level.
McCaw Hall is an architectural and cultural landmark at the Seattle Center. We are so excited to have booked this beautiful, functional and accommodative facility for this year's Partner Networking Workshop. After our Streamlined Sessions at McCaw, we will head to our Nautical Networking Evening Cruise!
Neal Yanofsky’s career has spanned several industries, with the common thread of developing and executing strategies that drive growth in revenue, margin and shareholder value. Neal provides strategy consulting to CEOs in the retail, consumer services and restaurant industries.
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Former President, Panera Bread; former Chairman, Cheddar's Scratch Kitchen.
Blaine lives and breathes marketing and partnership technology. By working with various SMB, mid-size and enterprise organizations to hone their marketing strategy and technology stack, Blaine has developed a pragmatic and well-rounded business development strategy designed to consult with potential clients rather than sell.Â
Brian Craig leads the Product and Marketing teams at Marchex, a leading conversational analytics company that connects the voice of the customer to your business. Brian has a long career in the tech industry, and his leadership approach is informed both by this experience and a relentless commitment to drive new innovation, insights, and strategies.
Adam holds over 15 years of successful leadership experience in various forms of online marketing & advertising with a focus on Affiliate & Performance Marketing strategy. Focus on Client Services, Business & Publisher Development, Partnerships, Product Strategy, and Relationship Management.
Former SVP, GM of LinkShare (Now Rakuten Marketing)
Melissa specializes in Digital Strategies, Public Relations, Social Media, Advocate & Affiliate Marketing, Video, Influencer and Social Media Marketing. Â Melissa has been nominated for numerous awards including "Publishers Choice" in 2015 and 2016 as well "Lifetime Achievement" in 2015. She is also a professional public speaker and Master of Ceremonies.Â
9:30 AM
Get in the door, grab a mimosa, breakfast bites, and prepare for what's next.
10:00Â AM
Opening Remarks
Presented by Jon ClaydonÂ
10:05 AM
Keynote
Why Marketers Look Down On The Affiliate Channel, and Why They're Wrong (and Right)Â
Presented by Neal Yanofsky
10:55 AM
Sessions Part 1
The Tale Of Two Species:
Adaptation & Survival In the Mobile Era
Presented by Blaine Smith, Impact
Customizing Conversational AI for Businesses
Presented by Brian Craig, Marchex
12:00 PM
Catered Lunch
Partner Postup
Get up close and personal with top industry partners
2:00 PM
Sessions Part 2
Evolution of the Publisher Ecosystem
Presented by Adam Weiss, Weiss Digital Consulting
Influencer Panel
Moderated by Melissa Salas, Indi.com
3:00 PM
Transportation to Nautical Networking Cruise
Sip, snack and chat with the attendees and speakers while enjoying the wonderful sights of Seattle.Â
Location
Waterways Cruises 2441 N Northlake Way, Seattle 98103
7:00 PM
Boat Returns to Waterways Cruises
We encourage everyone to continue the party and explore Seattle's vibrant culinary cuisine!Â
